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Litter-Robot

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Litter-Robot is a gravity-driven sifting automatic litter box manufactured and distributed by AutoPets based in Auburn Hills, Michigan.

History

Litter-Robot was first released in 2000.[1] Brad Baxter, who brought the product to market, licensed an existing patent and developed the device.[1] He funded the first generation of the Litter-Robot with an investment from his parents.[2] Baxter sold the Litter-Robot online directly to consumers, and the business became profitable in 2005.[3] There have been two additional models of the Litter-Robot since its release.[4] In 2019, Litter-Robot manufacturer AutoPets raised $31 million in growth equity financing from Chicago-based Pondera Holdings LLC.[3] In 2021, the company increased its manufacturing footprint by 60 percent and invested $9 million in its plant in Juneau, Wisconsin.[5][6]

The product is sold in ten countries, including in the United States, United Kingdom, the European Union, and China.[7] The company has more than 300 full-time employees in the United States.[6]

Reception

Good Housekeeping called Litter-Robot 3 “the best smart self-cleaning litter box.”[8] The product earned a “Paw of Approval” from The Dodo.[9] The Spruce rated it “excellent“ with 4.5 stars.[10] Wirecutter called it “the best automatic cat litter box,” but nonetheless did not recommend it.[11]

References

  1. ^ a b Baute, Nicole (April 9, 2010). "Litter-robot does the dirty work so you don't have to". Toronto Star.
  2. ^ ""I Invented That!"". Modern Cat. 2018-04-10. Retrieved 2021-03-15.
  3. ^ a b "$31 million growth equity investment fuels expansion for maker of Litter-Robot cat box". Crain's Detroit Business. 2019-12-04. Retrieved 2021-03-15.
  4. ^ Pearce, Michael (2019-07-17). "Schmoozing with Jacob Zuppke". The Detroit Jewish News. Retrieved 2021-07-06.
  5. ^ Zagorski, Ed (2021-06-23). "AutoPets expands in Juneau". Watertown Daily Times. Retrieved 2021-07-06.
  6. ^ a b Nagl, Kurt (2021-06-13). "AutoPets thinks outside the litter box with rebrand, rapid growth". Crain’s Detroit Business. Retrieved 2021-07-06.
  7. ^ Breen, Amanda (2021-06-16). "This Pet-Care Company Did for Litter Boxes What Steve Jobs Did for Cell Phones. Now, It's on a Mission to Become the Apple of Its Industry". Entrepreneur. Retrieved 2021-07-06.
  8. ^ Redmile, Lynn; Institute, Good Housekeeping; Forte, Carolyn; Institute, Good Housekeeping (2021-01-29). "7 Best Self-Cleaning Litter Boxes That Take the "Ick" Out of Cleaning Your Cat's Litter". Good Housekeeping. Retrieved 2021-03-15.
  9. ^ Howell, Sam (2021-06-07). "We Tried The Fanciest Litter Box In The World And It Changed Our Lives". The Dodo. Retrieved 2021-07-06.
  10. ^ "Litter-Robot 3 Connect Review". The Spruce Pets. Retrieved 2021-03-15.
  11. ^ "The Best Automatic Cat Litter Box (But We Don't Recommend It)". The New York Times. 2021-01-22. ISSN 0362-4331. Retrieved 2021-03-15.