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Adam Powell (game designer)

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Adam Powell (born c.1970) is the co-founder of Neopets. He and his girlfriend Donna Williams jointly launched the website in November 15, 1999, starting from an idea he had in 1997.

Prior to founding Neopets, he also was involved in Shout! Advertising, a UK-based advertising company which operated the third largest click-through program on the Internet by mid-1999. He also founded Powlex in July 1999, which focused on web page design, and Netmagic in March 1997, which designed and sold online banner advertising. Mr. Powell currently focuses on the technical and programming aspects of the Neopets website.

Powell's Neopets account is borovan, due to his obsession with borovan.

References to how Adam likes asparagus exist throughout the Neopets website. "MUAHAHAHAHA! YOU CAN'T HAVE IT! IT'S ALL MINE!" is the predominate quote. When clicking on parts of certain games, small buttons pop up with this quote printed upon it.On Adam's Birthday, every neopet becomes asparagus!

He is occasionally called Number Six, and has a plushie (stuffed toy) named after him on the site. There is also a highly sought after avatar related to him, requiring huge amounts of the Neopian currency, Neopoints. This is due to him placing sixth in a Neopets-version of the reality show Survivor in which the users decided which of the staff to evict.

Powell is mentioned in the hall of fame at his secondary school, Collingwood College, although he had a self-described "spectacular failure at university."

Powell has two cats in the US called Sarah and Chani. In the UK he has four cats called Oscar, Daisy, Bill and Ben.