List of FIFA World Cup official mascots
Each Football World Cup usually has its own mascot. World Cup Willie, the mascot for the 1966 competition, was the first World Cup mascot, and one of the first mascots to be associated with a major sporting competition. The mascot design show some representing a characteristic feature (costume, flora, fauna, etc) of the host country.
The World Cup mascot is mostly targeted at children with cartoon shows and other merchandise released to coincide with the competition.
| World Cup | Mascot(s) | Description |
| England 1966 |
File:1966 world cup willie.jpg World Cup Willie |
A lion, a typical symbol of the United Kingdom, wearing a Union Jack jersey with the words "WORLD CUP". |
| Mexico 1970 |
File:1970 juanito.jpg Juanito |
A boy wearing Mexico's uniform and a sombrero (with the words "MEXICO 70"). |
| West Germany 1974 |
File:1974 tip and tap.jpg Tip and Tap |
Two boys wearing West Germany uniforms, with the letters WM (Weltmeisterschaft, World Cup) and number 74. |
| Argentina 1978 |
File:1978 gauchito.jpg Gauchito |
A boy wearing Argentina's uniform. His hat (with the words ARGENTINA '78), neckerchief and whip are typical of gauchos. |
| Spain 1982 |
File:1982 naranjito.jpg Naranjito |
An orange, typical of Spain's flora, wearing Spain's uniform. |
| Mexico 1986 |
File:1986-pique.jpg Pique |
An anthropomorphic, moustached chile pepper |
| Italy 1990 |
File:1990 ciao.jpg Ciao |
A stick figure player with a football head and an Italian tricolore body. Its name is an Italian greeting. |
| United States 1994 |
File:1994 striker.jpg Striker |
A dog, wearing a red, white and blue football uniform with the words "USA 94". |
| France 1998 |
File:1998 footix.jpg Footix |
A cockerel, a typical symbol of France, with the words "FRANCE 98" on the chest. Its body is mostly blue, like the France jersey and its name is a portmanteau of "football" and the ending "-ix" from the popular Astérix comic strip. |
| Korea/Japan 2002 |
File:2002 ato kaz and nik.jpg Ato, Kaz and Nik (the Spheriks) |
Orange, purple and blue (respectively) futuristic, computer-generated creatures. |
| Germany 2006 |
File:GoleoIV.jpg |
A lion wearing a Germany jersey with the number 06, and a speaking football. |
