KNSD
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KNSD is an NBC owned-and-operated television station based in San Diego, California. It uses the on-air branding NBC 7/39, which reflects its channel location on all San Diego-area cable systems (7) and its over-the-air analog channel number (39). KNSD is the only network-owned television station in San Diego, with 76 percent of its ownership controlled by NBC; the remaining 24 percent is owned by LIN Television.
History
The station went on the air on November 16, 1965 as KAAR-TV, San Diego's first UHF independent station. The station at the time was based in the building once occupied by the National Pen Company, located in suburban Kearny Mesa, ten miles north of downtown San Diego. However, in 1966, a fire destroyed the KAAR building, and the station was off the air for more than year. Channel 39 was sold to Bass Broadcasting, a Texas-based broadcaster, and returned to the air in 1968 as KCST-TV. The new call letters supposedly stood for California San Diego Television.
For a three to four year period in the late 1960s to the early 1970s, Bass tried to take the ABC network affiliation from XETV (channel 6), a station licensed across the Mexican border in Tijuana but based in San Diego. XETV had been San Diego's ABC affiliate since 1956, but Bass claimed that it wasn't appropriate for an American television network to affiliate with a Mexican television station when there was a viable American station available. In 1972, the FCC revoked XETV's permission to carry ABC. KCST took over the ABC affiliation, and XETV became an independent station until it became a charter Fox affiliate in 1987. In 1973, KCST started a news department, with Harold Greene, later to gain fame in Los Angeles, as news director.
Storer Broadcasting, owner of major network stations in the East and Midwest, bought KCST on September 30, 1974. In 1977, in the wake of its newfound success as America's number one television network, ABC switched its San Diego affiliation from KCST to KGTV (channel 10), with KCST taking KGTV's old NBC affiliation. ABC had never been happy with the way its San Diego affiliation had ended up on KCST in the first place, and had sought a way to get back on VHF at the first opportunity. This move did not please Storer, who retaliated by dropping ABC from KCST's then-sister station, WITI-TV in Milwaukee, in favor of CBS (although Storer had originally purchased WITI in hopes of affiliating it with CBS anyway).
In 1987, KCST and the other Storer stations were sold to Gillett Communications. On September 16 of the following year, the station changed its call letters to the current KNSD. It also began calling itself "Channel 7/39" on-air. The Gillett stations were sold to New World Communications in the early 1990s, and New World entered into a deal with News Corporation in which most New World stations (mostly CBS affiliates, with a few ABC and NBC stations mixed in) would convert to the Fox network. However, KNSD stayed with NBC since Fox was already on VHF in San Diego (see XETV). KNSD and WVTM in Birmingham, Alabama were both sold to NBC in November 1996. That following January, KNSD began calling itself "NBC 7/39". Later in 1997, LIN TV sold 76% of KXAS-TV in Dallas-Fort Worth to NBC in exchange for 24% of KNSD and cash.
In spring 2001, KNSD moved its studios and offices into a redeveloped high-rise office building in downtown San Diego, which includes an all glass enclosed street-level news studio resembling that of The Today Show in New York City's Rockefeller Center.
As of 2006, KNSD's newscasts are in first place in mornings and at 11 PM, but comes in second to KFMB-TV at 4 PM, and third to KFMB and KGTV at 5 PM and 6 PM, and on weekend afternoons.
Programming
KNSD is home to Today, "Streetside San Diego", The Megan Mullally Show, Ellen and is home to Access Hollywood, Wheel of Fortune and Jeopardy! airing weekenights from 6:30-8 PM on KNSD. Weekends include Ebert & Roeper.
Newscasts on NBC 7/39
KNSD also currently produces a 10pm newscast for KSWB.
Weekdays
- NBC 7/39 News in the Morning - 5:00-7:00AM with Marianne Kushi and Bill Menish
- NBC 7/39 News at 10AM - 10:00-10:30AM with Marianne Kushi and Bill Menish
- NBC 7/39 1st News at 4PM - 4:00-4:30PM with Susan Taylor and Catherine Garcia
- NBC 7/39 News at 4:30PM - 4:30-5:00PM with Catherine Garcia and Marty Levin
- NBC 7/39 News at 5PM - 5:00-5:30PM with Marty Levin and Susan Taylor
- NBC 7/39 News at 6PM - 6:00-6:30PM with Marty Levin and Susan Taylor
- NBC 7/39 News at 11PM - 11:00-11:35PM with Marty Levin and Susan Taylor
Saturday
- NBC 7/39 News This Weekend - 7:00-9:00AM with Steven Luke and Rory Devine
- NBC 7/39 News at 6PM: Weekend - 6:00-6:30PM with Steve Walker and Alicia Barnes
- NBC 7/39 News at 11PM: Weekend - 11:00-11:30PM with Steve Walker and Alicia Barnes
Sunday
- NBC 7/39 News This Weekend - 7:00-9:00AM with Steven Luke and Rory Devine
- NBC 7/39 News at 6PM: Weekend - 6:00-6:30PM with Steve Walker and Alicia Barnes
- NBC 7/39 News at 11PM: Weekend - 11:00-11:35PM with Steve Walker and Alicia Barnes
- Sportswrap - 11:35PM-12:05AM with Jim Laslavic
Past logos
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Used from 1972 to 1977
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Used from 1977 to May, 8, 1986
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A promo for NewsCenter39 in the 1980s
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Used from May, 8, 1986 until 1990; same logo, only with the 6 feathered NBC peacock
Trivia
- KNSD, under the traditional definition, is the only network O&O in San Diego.
- KNSD's over-the-air signal on channel 39 makes San Diego, currently market #26, the largest TV market with an NBC station on UHF; all larger markets have NBC on VHF. Furthermore, KNSD is one of two NBC UHF O&O's, Hartford's WVIT/30 being the other; a third UHF O&O, WNCN/17 out of Raleigh-Durham was sold to Media General as of June 2006. In the past, the station blamed its woes on its UHF status, but as viewers move to cable and as many VHF analog stations transition to digital UHF, the problem of its position on the UHF dial has been reduced. [1]
- KNSD also owns KNSD-LP channel 62, but it is leased to Entravision to expand the coverage area of KBNT-CA.