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Automatic Centre

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Automatic Centre
Store façade in SM North EDSA, Quezon City
Product typeAppliance and electronics retail store chain
Introduced1948; 77 years ago (1948) by Benito Lim
MarketsPhilippines

Automatic Centre is a appliance and electronics retail store chain in the Philippines.[1] Started in 1948 by Benito Lim, the store chain has grown to maintaining multiple outlets in Metro Manila.

History

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Automatic Centre was established by Benito Lim in 1948.[2] It was a family business by the Lims, with sons Wilson and Samie founding Abensons and Blims Fine Furniture. Automatic Centre was managed under Automatic Appliances Inc. (AAI).[3]

The chain shutdown all of its stores on October 10, 2021 due to losses caused by the COVID-19 pandemic.[4][5] The Lim family has sought third parties interested to take over the Automatic Centre brand which had about 20 stores in Metro Manila at the time of its closure.[2]

However by October 2022, Automatic Centre has reopened 19 of its stores with an updated brand logo.[6]

References

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  1. ^ "Automatic Super Centre Opening". Manila Bulletin. May 16, 2008. Archived from the original on October 4, 2008. Retrieved May 20, 2008. New 10000 m² Automatic Super Centre store at Araneta Center in what used to be Rustan's Superstore.
  2. ^ a b "Automatic Centre, Philippines' oldest appliance chain, to shut down". Rappler. September 8, 2021. Retrieved May 29, 2025.
  3. ^ "'Automatic Centre' brand up for sale: Lim family pulls the plug on appliance store due to COVID - Bilyonaryo Business News". Bilyonaryo.com. September 8, 2021. Retrieved May 30, 2025.
  4. ^ "Automatic Center to quit appliance retailing". Manila Bulletin. September 8, 2021. Retrieved September 9, 2021.
  5. ^ "Automatic Centre to close shop, cites pandemic". BusinessWorld. September 8, 2021. Retrieved September 9, 2021.
  6. ^ "'Automatic Yan!': 70-year-old appliance store reopens". Daily Tribune. October 9, 2022. Retrieved May 16, 2024.