Draft:Sassy Shortcake
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|  |
 | |
 | |
| Industry | E-commerce, Fashion, Clothing |
|---|---|
| Founded | 2010 |
| Headquarters | |
| Products | |
| Website | sassyshortcake |
Sassy Shortcake is a family-owned boutique clothing brand based in Charleston, South Carolina, known for its preppy.[1] and feminine fashion style[2]. The boutique offers a curated selection of trendy women's apparel and accessories, with a particular focus on pink, girly, and playful designs[3]. Sassy Shortcake has built a global following, attracting customers worldwide through its online presence and social media reach.
History
[edit]Sassy Shortcake started as a trendy boutique founded in 2010, located on King Street in the heart of downtown Charleston, South Carolina, well loved by locals and tourists alike.
In 2021 they closed their King Street location and expanded to a new shipping warehouse and storefront. This expansion allowed the business to grow into an internationally recognized brand, allowing them to ship our products worldwide.
Sassy Shortcake has developed a reputation for its distinctive aesthetic combining preppy and playful elements. The boutique serves a wide customer base, shipping worldwide and offering free shipping on orders over $100[4][5]. The company has a website, and a retail storefront location in South Carolina.
Products and Style
[edit]The brand specializes in feminine, preppy apparel including dresses, tops, and accessories, often featuring bright colors, sequins, bows, and other playful embellishments. Its designs appeal to customers seeking youthful, flirty looks suitable for parties, special occasions, and casual wear[6].
Recognition and Media
[edit]Sassy Shortcake has been featured in local media and fashion guides, including Her Campus College of Charleston, which named it one of the best boutiques for trendy clothing and accessories in Charleston[7]. Outfits from Sassy Shortcake were also spotted in the TV Series Outer Banks. The boutique has also been recognized in the Southern Living article about popular Charleston businesses[8]. It is listed in various local business directories and reviewed positively for its customer service and unique style[9][10]
Online Presence
[edit]The brand operates through its website, sassyshortcake.com, where it showcases its collections and facilitates worldwide sales. It maintains active social media profiles to engage with its audience and promote new products.
References
[edit]- ^ "What do these Gen Z slang words mean? 24 popular terms explained". WSYR. 2024-02-23. Archived from the original on 2025-04-03. Retrieved 2025-06-16.
- ^ "Meet Sassy Shortcake | Pink & Preppy Boutique for Women". Sassy Shortcake. Retrieved 2025-06-16.
- ^ Tabas, Jacqueline (2025-04-04). "Sassy Shortcake Boutique". Tiara & Cake. Retrieved 2025-06-16.
- ^ "Best Boutiques in Charleston For Broke College Girls". 2020-11-18. Retrieved 2025-06-16.
- ^ "Sassy Shortcake, Charleston, SC - Reviews, Ratings, Tips and Why You Should Go". Wanderlog. Retrieved 2025-06-16.
- ^ "Best Boutiques in Charleston For Broke College Girls". 2020-11-18. Retrieved 2025-06-16.
- ^ "Best Boutiques in Charleston For Broke College Girls". 2020-11-18. Retrieved 2025-06-16.
- ^ "North Carolina's Favorite Sausage Is The Secret To My Family's Thanksgiving Dressing". Southern Living. Retrieved 2025-06-16.
- ^ Dvorovoi, Maxim (2023-11-18). "Truth About Sassy shortcake boutique. Is Sassy shortcake boutique the Right Choice?". Trustburn. Retrieved 2025-06-16.
- ^ "Sassy Shortcake in Summerville, SC 29483 - 843-469..." www.chamberofcommerce.com. Retrieved 2025-06-16.
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