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Bennigan's

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Bennigan's
Company typePrivately-held company
IndustryRestaurant Franchising
Founded1976; 49 years ago (1976)
HeadquartersDallas, Texas, U.S.
Key people
Paul Mangiamele (CEO)
OwnerLegendary Restaurant Brands, LLC (Paul Mangiamele)
Websitebennigans.com
A Bennigan's sign featuring the old logo, before the brand revamp.

Bennigan's, headquartered in Dallas, Texas, is an Irish pub-themed casual dining restaurant chain. It was founded in 1976 in Atlanta, Georgia, by restaurateur Norman E. Brinker as one of America's original casual dining concepts. It was notable for its "Monte Cristo" sandwich, which included several meats batter-dipped, fried, and coated with powdered sugar.[1]

The chain was managed by the restaurant division of Pillsbury until Pillsbury was acquired by Grand Metropolitan in 1989. Due to laws preventing liquor manufacturers from also operating liquor sellers, the chain was sold to Metromedia. At its peak, it had over 300 restaurants, but failure to update, grow, and differentiate the brand, degrading quality, and shifting consumer preferences, led to a fall of sales. It filed for Chapter 7 bankruptcy in 2008 and closed most of its restaurants. It was then acquired by a private equity company. It was acquired by CEO Paul Mangiamele in 2015.

Bennigan's currently operates 21 brick-and-mortar locations and 21 delivery-only "Bennigan's On The Fly" concepts.[2]

History

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Bennigan's old logo from the 1990s.
Bennigan's Restaurant in 2004, Denver, Colorado

Bennigan's was established in 1976 in Atlanta, Georgia, as a division of Pillsbury by company vice president and Steak and Ale founder Norman E. Brinker. The first significant Bennigan's location opened in Tysons Corner, Virginia, the following year.

In 1983, Brinker led an exodus of senior management from the Steak and Ale and Bennigan's division, purchasing Chili's, a regional restaurant that focused on gourmet hamburgers.[3]

In 1989, Pillsbury was acquired by Grand Metropolitan, a major liquor distributor bound by "Three-tier" laws that prohibited liquor distributors from owning liquor retailers. Metromedia then acquired Bennigan's and Steak and Ale.[4]

Decline

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At its peak, it had over 300 restaurants, but failure to update, grow, and differentiate the brand, degrading quality, and shifting consumer preferences, led to a fall of sales.[5][6][7]

In May 2006, Bennigan's closed all of its restaurants in New York and Connecticut.[7]

In July 2008, the franchisor and owner of corporate locations filed for Chapter 7 bankruptcy protection and closed all of Bennigan's 150 corporate locations in the U.S.[8][9]

Initially the firm's 138 franchisee-owned locations remained open, but many closed within the next several years. In South Korea, over 30 locations still operated as usual[10] until they were closed in January 2016.[11]

New ownership

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Bennigan's new prototype

In October 2008, Atalaya Capital Management acquired the Bennigan's and Steak and Ale brands and the franchisor, with plans to reopen corporate locations as franchises.[12][13][14][8]

In May 2012, management announced plans for a new logo, store prototype, franchise models, menu, and the addition of catering.[15] New restaurants are smaller, with a contemporary design, yet have Bennigan's nostalgia.[16]

In February 2015, CEO Paul Mangiamele and his wife, Gwen, acquired the company for an undisclosed price via Legendary Restaurant Brands, LLC.[17][18]

In 2018 and 2019, the company announced plans for over 100 units in development, including international locations in Amsterdam, Honduras, Guatemala, El Salvador, and Pakistan.[19][20]

In 2021, the company licensed its "On The Fly" brand to hotels as virtual restaurants.[21]

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See also

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References

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  1. ^ a b Lee, Dennis (October 11, 2022). "The Rise, Fall, And Rise Of Bennigan's". Static Media.
  2. ^ "Locations". Bennigan's.
  3. ^ Grimes, William (June 10, 2009). "Norman Brinker, Casual Dining Innovator, Dies at 78". The New York Times.
  4. ^ Berg, Eric N. (March 9, 1989). "2 Pillsbury Chains To Be Sold". The New York Times.
  5. ^ Meltzer, Matt (November 19, 2021). "The Untold Truth Of Bennigan's". Mashed.com.
  6. ^ Grynbaum, Michael M. (July 30, 2008). "Restaurant Chains Close as Diners Reduce Spending". The New York Times.
  7. ^ a b Niedt, Bob (June 11, 2018). "Whatever Happened to Bennigan's Restaurants?". Kiplinger Personal Finance.
  8. ^ a b "Bennigan's parent files bankruptcy, will close". NBC News. Associated Press. July 29, 2008.
  9. ^ Tozzi, John (August 4, 2008). "After a Franchisor Files for Bankruptcy". Bloomberg News.
  10. ^ Han, Jane (August 1, 2008). "Struggling US Chains Find Consolation in Asia". The Korea Times.
  11. ^ Min-je, Jang (January 19, 2016). "[단독] 바른손, '베니건스' 6년만에 전면 폐점" [[Exclusive] Barunson, ‘Benigan’s’ to close completely after 6 years]. sisaweek (in Korean).
  12. ^ Weinstock, Suzanne (October 24, 2008). "Atalaya acquires Bennigan's brand as parent folds". Private Equity International.
  13. ^ "Equity firm buys Bennigan's". Los Angeles Times. October 23, 2008.
  14. ^ Duva, Nicholas (April 22, 2016). "10 famed American franchises that faced financial ruin-Bennigan's". CNBC.
  15. ^ Daley, Jason (May 29, 2012). "How Ground Round, Sizzler and Bennigan's Bounced Back from Bankruptcy". Entrepreneur.
  16. ^ Kulikowski, Laurie (July 26, 2013). "Bennigan's Turnaround Hinges on Franchise Success". TheStreet.com.
  17. ^ Robison-Jacobs, Karen (February 16, 2015). "Bennigan's CEO liked the chain so much, he bought the company". The Dallas Morning News.
  18. ^ Ruggless, Ron (February 16, 2015). "Bennigan's CEO buys out franchisor". Informa.
  19. ^ "Bennigan's Launches Summer Shenanigans Menu" (Press release). Dallas. June 29, 2018 – via RestaurantNews.com.
  20. ^ "Bennigan's Signs Multi-Location Agreement To Expand Into The Islamic Republic Of Pakistan" (Press release). Dallas. March 19, 2018 – via RestaurantNews.com.
  21. ^ Guszkowski, Joe (April 7, 2021). "Bennigan's puts virtual kitchens in hotels as growth strategy evolves". Informa.
  22. ^ HUISKING, CHARLIE (October 16, 2005). "Ex-waiter serves up dish on restaurant biz". Sarasota Herald-Tribune.
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