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Latest revision as of 21:29, 28 June 2025


CazéTV
YouTube information
Channel
Created byCasimiro Miguel
LiveMode
Presented byCasimiro Miguel
LocationRio de Janeiro, Brazil
Years active2022–present
Subscribers20 million[1]
NetworkAmazon Prime Video
Disney+ (linear channel)
Samsung TV Plus (linear channel)
Mercado Play (linear channel)
Silver Play Button100,000 subscribers
Gold Play Button1,000,000 subscribers
Diamond Play Button10,000,000 subscribers

CazéTV is a sports channel on YouTube and broadcasts on Amazon Prime Video, Disney+, Samsung TV Plus, and Mercado Play (the last three as linear channels), specializing in sports events. It was created in November 2022 by streamer Casimiro Miguel in association with LiveMode. Initially, the objective was to transmit the 2022 FIFA World Cup.[2]

After the success of its first broadcasts, CazéTV bought new broadcasting rights, including the 2023 FIFA Women’s World Cup, 2023 Pan American Games, 2024 Olympic Games, 2025 FIFA Club World Cup,[3] Campeonato Brasileiro Série A, among other events.

On January 17, 2024, it became the largest internet-based sports channel in Brazil.[4]

History

[edit]

Background

[edit]

In December 2020, LiveMode broke the broadcast of a match between Vasco da Gama and Athletico Paranaense from the 2020 Campeonato Brasileiro on Casimiro Miguel’s Twitch channel, through paid access.[5][6] In January 2021, still for the 2020 season, the streamer also broadcast Athletico’s matches against Flamengo[7] and Internacional.[8]

The partnership continued in the 2021 Campeonato Brasileiro, with Casimiro Miguel’s Twitch channel broadcasting Athletico Paranaense’s home matches against Internacional[9] and Red Bull Bragantino.[10]

In January 2022, Casimiro Miguel announced the regular broadcasting of sports events on his Twitch channel. Soon after, a partnership was formed to broadcast matches of the 2022 Campeonato Carioca.[11] In April 18 home matches of Athletico Paranaense in the 2022 Campeonato Brasileiro were broadcast via paid access.[12]

2022 FIFA World Cup

[edit]

In November 2022, LiveMode coordinated with FIFA to allow the 2022 World Cup to be streamed by Casimiro.[13] Shortly after, the creation of a new YouTube channel, CazéTV, was announced to broadcast 22 matches.[14] During the tournament, Casimiro also simulcasted on his Twitch channel.[15]

The opening match between Qatar and Ecuador reached approximately 1 million simultaneous viewers.[16] Brazil’s opening game against Serbia in the group stage reached 3.5 million,[17] while the Round of 16 match against South Korea reached 5.3 million. Brazil’s final match in the tournament peaked at 6.9 million simultaneous viewers.[18]

2023 Campeonato Carioca and FIFA Club World Cup

[edit]

In January 2023, the channel bought the rights to broadcast home matches of Botafogo and Vasco da Gama in the 2023 Campeonato Carioca.[19] Additionally, CazéTV bought the digital rights to seven matches of the 2022 FIFA Club World Cup.[20] It also broadcast Vasco's matches in the 2023 Florida Tour.[21]

On February 7, the channel renewed its deal to broadcast Athletico Paranaense’s home matches in the 2023 Campeonato Brasileiro. Unlike other tournaments, these matches were exclusively available to YouTube channel members.[22]

Partnership with the Brazilian Olympic Committee

[edit]

On February 11, CazéTV signed an agreement with the Brazilian Olympic Committee to produce content for Time Brasil during the 2023 Pan American Games and the 2024 Olympic Games.[23] On May 24, it was officially announced that the channel would provide full coverage of the Pan American Games.[24]

2023 FIFA Women’s World Cup

[edit]

After the success of the men's tournament in Qatar, it was announced on March 21, during a promotional event with Google, that CazéTV would also broadcast the 2023 FIFA Women’s World Cup. It was the first women’s football tournament aired by the channel.[25][26]

2024 Summer Olympic Games

[edit]

During its coverage of the 2023 Pan American Games, on November 2, CazéTV announced it would broadcast the 2024 Summer Olympic Games, committing to over 500 hours of live coverage.[27]

CazéTV reached 42 million total viewers throughout the tournament and set a record for the largest live audience in Olympic sports history on the internet, with 4 million simultaneous viewers during the artistic gymnastics team finals, where Brazil won a bronze medal.[28]

UEFA Europa League and UEFA Conference League

[edit]

On July 1, 2024, it was officially announced that CazéTV would broadcast the UEFA Europa League and UEFA Conference League for three seasons, starting from 2024–25.[29]

Campeonato Brasileiro (2023–present)

[edit]

In 2023, the channel began broadcasting Athletico Paranaense’s home matches, exclusively for YouTube channel members. The partnership was extended into 2024. That same year, it was announced that from 2025 to 2027, one match per round would be broadcast openly on YouTube, in partnership with Liga Forte União.[30]

CONMEBOL Tournaments

[edit]

On February 19, 2025, CazéTV was announced as the new official producer of highlights and clips for CONMEBOL Libertadores, CONMEBOL Sudamericana, and CONMEBOL Recopa until 2026,[31][32] replacing OneFootball in this role.[33]

References

[edit]
  1. ^ "About YouTube channel". YouTube.
  2. ^ "LiveMode, parceira de Casimiro, explica modelo de negócios e perspectivas da CazéTV". ge (in Brazilian Portuguese). 2023-03-28. Retrieved 2025-06-25.
  3. ^ "Cazé TV garante acordo para transmitir o Mundial de Clubes; veja detalhes". CNN Brasil (in Brazilian Portuguese). 2025-03-17. Retrieved 2025-06-25.
  4. ^ "Allan Simon: 5 motivos que tornaram a CazéTV o maior canal de esportes do YT no Brasil". UOL (in Brazilian Portuguese). 2024-01-17. Retrieved 2025-06-25.
  5. ^ "Rodrigo Mattos - Athletico vende ppv a empresa, tem transmissão mesmo sem MP e desafia Globo". www.uol.com.br (in Brazilian Portuguese). Retrieved 2025-06-25.
  6. ^ "Athletico x Vasco terá transmissão inédita na plataforma Twitch". www.uol.com.br (in Brazilian Portuguese). Retrieved 2025-06-25.
  7. ^ Lucena, André (2021-01-24). "Athletico-PR x Flamengo: saiba como assistir ao jogo do Campeonato Brasileiro pela Twitch". Olhar Digital (in Brazilian Portuguese). Retrieved 2025-06-25.
  8. ^ Barros, Matheus (2021-02-03). "Athletico-PR x Internacional: veja como assistir ao jogo do Campeonato Brasileiro pela Twitch". Olhar Digital (in Brazilian Portuguese). Retrieved 2025-06-25.
  9. ^ REDAÇÃO (2021-07-25). "Athletico x Internacional vai passar no Premiere? Onde assistir ao vivo e online". Notícias da TV (in Brazilian Portuguese). Retrieved 2025-06-25.
  10. ^ Esportivo, M. K. T. (2021-07-08). "Casimito transmite Athletico e RedBull Bragantino na Twitch". MKT Esportivo. Retrieved 2025-06-25.
  11. ^ colunista, GABRIEL VAQUER (2022-01-23). "Casimiro cumpre meta e vai transmitir Campeonato Carioca em live na Twitch". Notícias da TV (in Brazilian Portuguese). Retrieved 2025-06-25.
  12. ^ Mensagem, Meio & (2022-04-18). "Casimiro transmite jogos do Athletico-PR no Brasileirão". Meio e Mensagem - Marketing, Mídia e Comunicação (in Brazilian Portuguese). Retrieved 2025-06-25.
  13. ^ Esporte, Redação Máquina do (2022-11-04). "Casimiro transmitirá Copa do Mundo após acordo digital entre LiveMode e Fifa". Máquina do Esporte (in Brazilian Portuguese). Retrieved 2025-06-25.
  14. ^ "YouTube e LiveMode fecham parceria para transmitir Copa do Mundo com Casimiro". blog.youtube/intl/pt-br (in Brazilian Portuguese). Retrieved 2025-06-25.
  15. ^ "Copa do Mundo: como assistir aos jogos transmitidos por Casimiro". TechTudo (in Brazilian Portuguese). 2022-11-20. Retrieved 2025-06-25.
  16. ^ lance. "Qatar x Equador: Canal de Casimiro alcança audiência histórica na internet com jogo da Copa". Terra (in Brazilian Portuguese). Retrieved 2025-06-25.
  17. ^ Possa, Julia (2022-12-06). "Cazé TV: confira os recordes quebrados por Casimiro na Copa do Mundo". Giz Brasil (in Brazilian Portuguese). Retrieved 2025-06-25.
  18. ^ Lance!. "Croácia x Brasil: live de Casimiro bate o próprio recorde no YouTube nacional - Lance!". Croácia x Brasil: live de Casimiro bate o próprio recorde no YouTube nacional - Lance! (in Brazilian Portuguese). Retrieved 2025-06-25.
  19. ^ "Botafogo e Vasco fecham acordo com Cazé TV para a transmissão do Campeonato Carioca". www.uol.com.br (in Brazilian Portuguese). Retrieved 2025-06-25.
  20. ^ Lance!. "Casimiro Miguel anuncia transmissão do Mundial de Clubes na 'Cazé TV' - Lance!". Casimiro Miguel anuncia transmissão do Mundial de Clubes na 'Cazé TV' - Lance! (in Brazilian Portuguese). Retrieved 2025-06-25.
  21. ^ Lance!. "TV garante transmissão de Vasco x River Plate e amplia opções de onde assistir ao jogo da Florida Tour - Lance!". TV garante transmissão de Vasco x River Plate e amplia opções de onde assistir ao jogo da Florida Tour - Lance! (in Brazilian Portuguese). Retrieved 2025-06-25.
  22. ^ "Athletico e Casimiro renovam parceria de transmissão para o Brasileirão 2023". www.uol.com.br (in Brazilian Portuguese). Retrieved 2025-06-25.
  23. ^ "CazéTV fecha parceria com o COB para o Pan e as Olimpíadas". O Globo (in Brazilian Portuguese). 2023-02-11. Retrieved 2025-06-25.
  24. ^ "Allan Simon - LiveMode e COB fecham acordo para transmissão do Pan-2023 na CazéTV". www.uol.com.br (in Brazilian Portuguese). Retrieved 2025-06-25.
  25. ^ "Zapping - Cristina Padiglione: Após sucesso no Qatar, Cazé TV transmitirá Copa do Mundo feminina". F5 (in Brazilian Portuguese). 2023-03-21. Retrieved 2025-06-25.
  26. ^ Lance!. "CazéTV garante direitos de transmissão da Copa do Mundo Feminina 2023 - Lance!". CazéTV garante direitos de transmissão da Copa do Mundo Feminina 2023 - Lance! (in Brazilian Portuguese). Retrieved 2025-06-25.
  27. ^ "Allan Simon: CazéTV anuncia transmissão das Olimpíadas de Paris-2024". UOL (in Brazilian Portuguese). 2023-11-02. Retrieved 2025-06-25.
  28. ^ "Três lições de marketing da CazéTV nas Olimpíadas para aplicar em sua empresa". Exame (in Brazilian Portuguese). Retrieved 2025-06-25.
  29. ^ Lance!. "CazéTV anuncia torneio da Uefa e amplia grade de eventos; veja lista atualizada". CazéTV anuncia torneio da Uefa e amplia grade de eventos; veja lista atualizada (in Brazilian Portuguese). Retrieved 2025-06-25.
  30. ^ PODER360 (2024-10-10). "YouTube compra direitos e CazéTV transmitirá Brasileirão até 2027". Poder360 (in Brazilian Portuguese). Retrieved 2025-06-25.{{cite web}}: CS1 maint: numeric names: authors list (link)
  31. ^ "CONMEBOL e CazéTV fecham acordo para Clips & Highlights". CONMEBOL (in Brazilian Portuguese). 2025-02-19. Retrieved 2025-06-25.
  32. ^ Lance!. "CazéTV fecha acordo de exclusividade com Conmebol". CazéTV fecha acordo de exclusividade com Conmebol (in Brazilian Portuguese). Retrieved 2025-06-25.
  33. ^ Esporte, Redação Máquina do (2025-02-20). "OneFootball muda estratégia, paga rescisão, e CazéTV assume highlights de Libertadores". Máquina do Esporte (in Brazilian Portuguese). Retrieved 2025-06-25.
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