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Yum! was created on [[October 7]], [[1997]], as '''Tricon Global Restaurants, Inc.''' an independent, publicly owned company, as a result of a spin-off from [[PepsiCo, Inc.|PepsiCo]], which owned and franchised the KFC, Pizza Hut and Taco Bell brands worldwide. The chain continues to sell [[PepsiCo, Inc.|PepsiCo]] beverages and other products.
Yum! was created on [[October 7]], [[1997]], as '''Tricon Global Restaurants, Inc.''' an independent, publicly owned company, as a result of a spin-off from [[PepsiCo, Inc.|PepsiCo]], which owned and franchised the KFC, Pizza Hut and Taco Bell brands worldwide. The chain continues to sell [[PepsiCo, Inc.|PepsiCo]] beverages and other products.


David C. Novak became [[Chief executive officer|Chief Executive Officer]] of Yum! on [[January 1]], [[2000]] and [[Board of directors|Chairman of the Board]] on [[January 1]], [[2001]]. He also serves as President of Yum!, a position he has held since [[October 21]], [[1997]]. Mr. Novak previously served as Group President and Chief Executive Officer, KFC and Pizza Hut from August 1996 to July 1997, at which time he became acting Vice Chairman of Yum! He is a director of [[J.P. Morgan Chase]]. Novak is a member of the Yum! Brands Executive/Finance Committee.
Yum! president, David C. Novak became [[chief executive officer]] on [[January 1]], [[2000]] and [[Board of directors|chairman of the board]] on [[January 1]], [[2001]]. Novak is a member of the Yum! executive/finance committee and is a director of [[J.P. Morgan Chase]].


In [[March 2002]], Tricon announced the acquisition of Yorkshire Global Restaurants, headquartered in [[Lexington, Kentucky|Lexington]], [[Kentucky]], which owned the [[Long John Silver's]] and [[A&W Restaurants|A&W All-American Food]] chains. At that time, management announced its intention to change the company's name to Yum! Brands, Inc., which better reflected the entire portfolio of restaurants/brands as well as the company's [[New York Stock Exchange]] ticker: YUM. The Yorkshire acquisition was completed [[May 7]], [[2002]], to drive the company's commitment to multibranding. In [[May 16]], [[2002]], the name change became effective after a vote during the company's Annual Meeting of Shareholders. In [[June 17]], [[2002]], Yum! executed a two-for-one [[stock split]].
In [[March 2002]], Tricon announced the acquisition of Lexington-based Yorkshire Global Restaurants, owner of the [[Long John Silver's]] and [[A&W Restaurants|A&W All-American Food]] chains and its intention to change the company's name to Yum! Brands, Inc. In [[May 16]], [[2002]], the name change became effective after a vote during the company's annual shareholders meeting, and on [[June 17]], [[2002]], Yum! executed a two-for-one [[stock split]].


In [[2004]] and [[2005]], Yum! Brands was the target of boycotts by the [[American Decency Association]] for its advertising on what it calls "trashy shows" and by the Organic Farmers & Gardeners Union for alleged "sweatshop conditions" among farm workers <ref>http://www.organicconsumers.org/corp/exploit122704.cfm</ref>.
In [[2004]] and [[2005]], Yum! Brands was the target of boycotts by the [[American Decency Association]] for its advertising on what it calls "trashy shows" and by the Organic Farmers & Gardeners Union for alleged "sweatshop conditions" among farm workers <ref>http://www.organicconsumers.org/corp/exploit122704.cfm</ref>.


In [[February 1]], [[2006]], the announcement was made that Yum! Brands had become the first official sponsor of the [[Kentucky Derby]],<ref>http://web.archive.org/web/20060517235236/http://money.cnn.com/2006/05/05/news/companies/yum_derby/index.htm</ref> which would henceforth be called "The Kentucky Derby Presented by Yum! Brands".
In [[February 1]], [[2006]], Yum! Brands became the first official sponsor of the [[Kentucky Derby]],<ref>http://web.archive.org/web/20060517235236/http://money.cnn.com/2006/05/05/news/companies/yum_derby/index.htm</ref> which was now called "The Kentucky Derby Presented by Yum! Brands".

The terms "KenTaco Hut", "Kentucky Fried Taco Hut", "Triple Threat" , and "Colonel's Taco Hut" are among the colloquial names referring to a unit that houses multiple Yum! Brands properties. However, the menu at such units may be more limited.


[[Image:TBOldDesign.JPG|300px|thumb|right|A [[Taco Bell]] and a [[KFC]]]]
[[Image:TBOldDesign.JPG|300px|thumb|right|A [[Taco Bell]] and a [[KFC]]]]

Revision as of 05:56, 17 February 2008

YUM! Brands, Inc.
Company typePublic (NYSE:YUM)
IndustryFast food restaurants
Founded1997
HeadquartersLouisville, Kentucky, US
Key people
David C. Novak
(Chairman and CEO)
RevenueIncrease US$9.561 billion (2006)
2,187,000,000 United States dollar (2022) Edit this on Wikidata
Increase US$824 million (2006)
Total assets5,478,000,000 United States dollar (2016) Edit this on Wikidata
Number of employees
53,200 (as of December 2006)
DivisionsA&W Restaurants
Dong Fang Ji Bai
KFC
Long John Silver's
Pizza Hut
Taco Bell
WingStreet
Websitewww.yum.com

Yum! Brands, Inc. (NYSE: YUM) or Yum! is a Fortune 500 corporation, that operates or licenses KFC, Long John Silver's, Pizza Hut, and Taco Bell restaurants worldwide, and A&W Restaurants everywhere but Canada. Based in Louisville, Kentucky, it is the world's largest fast food restaurant company in terms of system units — over 34,000 restaurants around the world in more than 100 countries and territories.[1] In 2002, Yum!'s global sales totalled more than US$9 billion.

History

Yum! was created on October 7, 1997, as Tricon Global Restaurants, Inc. an independent, publicly owned company, as a result of a spin-off from PepsiCo, which owned and franchised the KFC, Pizza Hut and Taco Bell brands worldwide. The chain continues to sell PepsiCo beverages and other products.

Yum! president, David C. Novak became chief executive officer on January 1, 2000 and chairman of the board on January 1, 2001. Novak is a member of the Yum! executive/finance committee and is a director of J.P. Morgan Chase.

In March 2002, Tricon announced the acquisition of Lexington-based Yorkshire Global Restaurants, owner of the Long John Silver's and A&W All-American Food chains and its intention to change the company's name to Yum! Brands, Inc. In May 16, 2002, the name change became effective after a vote during the company's annual shareholders meeting, and on June 17, 2002, Yum! executed a two-for-one stock split.

In 2004 and 2005, Yum! Brands was the target of boycotts by the American Decency Association for its advertising on what it calls "trashy shows" and by the Organic Farmers & Gardeners Union for alleged "sweatshop conditions" among farm workers [2].

In February 1, 2006, Yum! Brands became the first official sponsor of the Kentucky Derby,[3] which was now called "The Kentucky Derby Presented by Yum! Brands".

A Taco Bell and a KFC

Brands

See also

References

  1. ^ http://www.yum.com/about/default.asp
  2. ^ http://www.organicconsumers.org/corp/exploit122704.cfm
  3. ^ http://web.archive.org/web/20060517235236/http://money.cnn.com/2006/05/05/news/companies/yum_derby/index.htm
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