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ViewSonic

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ViewSonic Corporation
FormerlyKeypoint Technology Corporation (1987–1993)
Company typePrivate
IndustryComputer hardware
Electronics
Founded1987; 38 years ago (1987)
FounderJames Chu
Headquarters
Brea, California, United States
Key people
James Chu, Founder, CEO
ProductsDigital Whiteboards, Large format displays, Monitors, Projectors, Pen Displays, SaaS, AI Services, Interactive Content.
Revenue$1 billion (2023)
Number of employees
1,400 (2023)
Websitewww.viewsonic.com

ViewSonic Corporation is an American privately held multinational electronics company with headquarters in Brea, California, United States.

The company was founded in 1987 as Keypoint Technology Corporation by James Chu and was renamed to its present name in 1993, after a brand name of monitors launched in 1990. Today, ViewSonic specializes in visual display hardware—including liquid-crystal displays, projectors, and interactive whiteboards—as well as digital whiteboarding software. The company trades in three key markets: education, enterprise, and entertainment.

Company history

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The company was initially founded as Keypoint Technology Corporation in 1987 by James Chu. In 1990, it launched the ViewSonic line of color computer monitors, and shortly afterward the company renamed itself after its monitor brand.[1]

The ViewSonic logo features Gouldian finches, colorful birds native to Australia.[2]

In the mid-1990s, ViewSonic rose to become one of the top-rated makers of computer CRT monitors, alongside Sony, NEC, MAG InnoVision, and Panasonic. ViewSonic soon displaced the rest of these companies to emerge as the largest display manufacturer from America/Japan at the turn of the millennium.

In 2000, ViewSonic acquired the Nokia Display Products' branded business.[3]

In 2002 ViewSonic announced a 3840x2400 WQUXGA, 22.2-inch monitor, VP2290.

In 2005, ViewSonic and Tatung won a British patent lawsuit filed against them by LG Philips in a dispute over which company created technology for rear mounting of LCDs in a mobile PC (U.K. Patent GB2346464B, titled “portable computer").[4]

On July 2, 2007, the company filed with the Securities and Exchange Commission to raise up to $143.8M in an IPO on NASDAQ.[5]

On March 5, 2008, the company filed a withdraw request with the Securities and Exchange Commission saying "terms currently obtainable in the public marketplace are not sufficiently attractive to the Registrant to warrant proceeding with the initial public offering".[6]

In 2017, ViewSonic entered the interactive whiteboard market with its ViewBoard flat panels and myViewBoard software. ViewSonic was named a best-selling collaboration display brand in 2018.[7] By 2019, more than 5,500 elementary and junior high schools in the United States had installed ViewBoards, and ViewSonic ranked third in global interactive display market share, excluding China.[8] ViewSonic became a Google for Education partner in 2019[9] and a Microsoft Education partner in 2020.[10]

Operations

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ViewSonic has its headquarters in Brea, California, United States and a research & development center in New Taipei City, Taiwan. As of 2021, ViewSonic is selling globally with offices in Canada, Germany, the United Kingdom, France, Russia, Italy, Ukraine, Turkey, Spain, Sweden, Greece, Switzerland, Australia, Taiwan, Malaysia, India, South Korea, United Arab Emirates, Singapore, Japan, and the United States.[11]

Product history

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A ViewSonic 17-inch LCD monitor

In 1998, ViewSonic announced that two of its Professional Series monitors achieved TCO '99 certification.[12]

In 2000, ViewSonic partnered with AT&T Corporation to offer Internet appliances integrated with the AT&T WorldNet Service, initially targeting the corporate market. The Internet appliances ranged from standalone i-boxes, integrated LCD and CRT devices, to web phones and wireless web pads. The units were deemed capable of operating on nearly any operating system, including Windows CE, Linux, QNX and VxWorks.[13]

In 2002, ViewSonic announced a 3840x2400 WQUXGA, 22.2-inch monitor, VP2290.[14]

At the 2007 Consumer Electronics Show, ViewSonic introduced display products, namely a projector, monitors and an HDTV set, capable of being connected directly to a video iPod.[15]

On May 31, 2011, the ViewPad 7x debuted at the Computex computer show in Taipei, Taiwan, Pocket-Lint reported, being a follow-up rather than a replacement to ViewSonic's existing ViewPad 7 tablet, which runs Android 2.2, a.k.a. Froyo.[16]

In 2017, ViewSonic rolled out its ViewBoard smart interactive whiteboards. By 2019, more than 5,500 elementary and junior high schools in the United States had installed ViewBoards, and ViewSonic ranked third in global interactive display market share (excluding China).[17]

In September 2017, ViewSonic broadened its large‑format line‑up with the 32‑inch and 43‑inch VX‑series displays (VX3211‑mh/‑2K‑mhd and VX4380‑4K) alongside the curved 32‑inch XG3202‑C gaming monitor.[18]

In December 2018, the company introduced the XG240R, the first model under its ELITE gaming sub‑brand to feature synchronised rear‑mounted RGB lighting that integrates with third‑party peripherals.[19]

In September 2019, ViewSonic previewed the ELITE XG270QG, a 27‑inch Nano‑IPS gaming monitor offering a 165 Hz refresh rate, NVIDIA G‑Sync support and built‑in dual mouse‑bungee guides aimed at esports users.[20]

The pocket‑sized M1 Mini LED projector secured an iF Design Award in February 2020, recognised for its flip‑out stand that doubles as a lens cover and its integrated JBL speaker.[21]

In August 2021, ViewSonic introduced two Pantone‑validated ColorPro displays—the VP2756‑2K and VP2756‑4K—with ΔE < 2 factory calibration and single‑cable USB‑C connectivity for creative professionals.[22]

The 24‑inch ID2456 touch display earned a “Best of Show” award from Tech & Learning at InfoComm 2022 for its 10‑point stylus input and USB‑C docking design.[23]

At InfoComm 2023, ViewSonic’s 105‑inch ViewBoard IFP105S interactive display and the 163‑inch LDP163‑181 direct‑view LED wall each received “Best of Show” honours from the industry publications AV Technology and Digital Signage.[24]

In June 2024, ViewSonic unveiled a line‑up of ultra‑wide ViewBoard interactive displays, direct‑view LED panels and Microsoft Teams Rooms collaboration bundles at the InfoComm 2024 trade show in Las Vegas.[25]

On 20 August 2024, the company introduced the XG36‑series gaming monitors (XG2736‑2K and XG2536), offering refresh rates up to 240 Hz and 0.5 ms response times.[26]

At Pepcom Digital Experience on 6 January 2025, ViewSonic announced three desktop monitors for 2025 release: the wireless‑casting VG2748N, the colour‑accurate VP2788‑5K and the dual‑mode gaming XG275D‑4K.[27] A TechRadar preview called the VP2788‑5K “the smallest 5 K monitor yet,” citing its Thunderbolt 4 connectivity and 99% DCI‑P3 gamut.[28]

In April 2025, the firm debuted the M1 Max portable LED projector, featuring 360‑degree sound and built‑in Google TV, with initial availability in Europe from April and Asian markets from May 2025.[29]

References

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  1. ^ "James Chu 1/8 - Asian American Rags to Riches Success Stories". GoldSea.
  2. ^ "Company". www.viewsonic.com. Retrieved 2021-08-09.
  3. ^ ViewSonic Corporation Acquires Nokia Display Products' Branded Business Archived December 9, 2008, at the Wayback Machine (January 17, 2000) - Accessed: July 3, 2007
  4. ^ F. Moltzen, Edward (2005-12-13). "ViewSonic Prevails In Patent Dispute". ChannelWeb Network. CMP Media LLC. Retrieved 2007-07-07.
  5. ^ ViewSonic Registers for IPO, Forbes. Access date: 3-July-2007.
  6. ^ Re: ViewSonic Corporation Withdrawal of Registration Statement on Form S-1 (File No. 333-144262), Securities and Exchange Commission. Access date: 8-March-2008-09.
  7. ^ ViewSonic Named the Best-Selling Collaboration Display Brand of Q1 2018, Yahoo. Access date: 14-May-2019.
  8. ^ "Forgotten Display Market Leader ViewSonic Stages a Comeback". Commonwealth Magazine. Retrieved 9 August 2021.
  9. ^ ViewSonic Becomes a Google for Education Partner
  10. ^ ViewSonic Becomes a Microsoft Education Partner with myViewBoard for Windows
  11. ^ "ViewSonic.com About Us." ViewSonic.com About Us. Access date: October 2, 2017.
  12. ^ "World First As ViewSonic Monitors Achieve TCO '99". prnewswire.co.uk (Press release). PR Newswire Europe Ltd. 1998-10-29. Retrieved 2007-07-07.
  13. ^ "Viewsonic Corporation unveils state-of-the-art internet appliances - announces strategic relationship with AT&T WorldNet Service". prnewswire.co.uk (Press release). PR Newswire Europe Ltd. 2000-08-01. Retrieved 2007-07-07.
  14. ^ "ViewSonic Brings World's Highest Resolution Monitor To Its LCD Lineup: 9.2 Mega Pixel LCD Display Provides Professionals with Photographic Quality Images" (Press release). New York: ViewSonic Press Releases. 25 June 2002. Archived from the original on 7 December 2002.
  15. ^ Burke, Steven (2007-01-09). "CES 2007: ViewSonic Drives iPod Integration". ChannelWeb Network. CMP Media LLC. Archived from the original on 2007-09-30. Retrieved 2007-07-07.
  16. ^ Lance Whitney, CNET. "Report: ViewSonic to win 7-inch Honeycomb tablet race." May 13, 2011. Retrieved May 13, 2011.
  17. ^ "Forgotten Display Market Leader ViewSonic Stages a Comeback". Commonwealth Magazine. Retrieved 9 August 2021.
  18. ^ "ViewSonic expands viewing horizons with new, larger monitors". Hexus. 26 September 2017. Retrieved 17 May 2025.
  19. ^ Ma, Wendi (18 December 2018). "ViewSonic Launches RGB‑Infused XG240R Monitor". Tom's Hardware. Retrieved 17 May 2025.
  20. ^ Harding, Scharon (20 September 2019). "ViewSonic upgrades LG's 1 ms IPS panel with mouse bungees, headset hook, G‑Sync". Tom's Hardware. Retrieved 17 May 2025.
  21. ^ O’Donnell, Deirdre (17 February 2020). "ViewSonic wins a 2020 iF Design Award for its latest mini projector". Notebookcheck. Retrieved 17 May 2025.
  22. ^ Alderson, Alex (18 August 2021). "ViewSonic VP2756: Two 27‑inch monitors announced with Pantone Validation". Notebookcheck. Retrieved 17 May 2025.
  23. ^ "AV Technology, Digital Signage, and Tech & Learning announce winners of InfoComm Best of Show". AV Network. 30 June 2022. Retrieved 17 May 2025.
  24. ^ "AV Technology, Digital Signage, and Tech & Learning announce winners of InfoComm 2023 Best of Show". AV Network. 16 June 2023. Retrieved 17 May 2025.
  25. ^ "ViewSonic Debuts Ultra‑Wide Displays, Smart Solutions for Digital Communications and Collaboration Tools at InfoComm" (Press release). Business Wire. 12 June 2024. Retrieved 17 May 2025.
  26. ^ "ViewSonic launches the new XG36 series monitors" (Press release). ViewSonic. 20 August 2024. Retrieved 17 May 2025.
  27. ^ "ViewSonic introduces new display products, from new gaming and wireless desktop monitors for Q1 2025" (Press release). Business Wire. 6 January 2025. Retrieved 17 May 2025.
  28. ^ Udinmwen, Efosa (15 January 2025). "ViewSonic introduces the smallest 5 K monitor ever and I just hope it goes on sale this time". TechRadar. Retrieved 17 May 2025.
  29. ^ "ViewSonic's new M1 Max elevates 360° portable projection with built‑in Google TV" (Press release). ViewSonic. 8 April 2025. Retrieved 17 May 2025.

See also

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References

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Wikimedia Commons has media related to ViewSonic.
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