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Art Technology Group

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Art Technology Group, Inc.
Company typeSubsidiary
Nasdaq: ARTG
IndustrySoftware
Founded1991; 34 years ago (1991)
FoundersJeet Singh and Joseph Chung
DefunctJanuary 5, 2011 (2011-01-05)
FateAcquired by Oracle Corporation
SuccessorOracle Commerce
Headquarters
Cambridge, Massachusetts
,
United States
Key people
Bob Burke (CEO)
ProductseCommerce software
Number of employees
442[1] (2008)
ParentOracle Corporation
Websitewww.oracle.com/us/corporate/Acquisitions/atg/

Art Technology Group (ATG) was an independent American internet technology company specializing in eCommerce software and on-demand optimization applications until its acquisition by Oracle on January 5, 2011.

After the acquisition, ATG continued to be based in Cambridge, Massachusetts and operated under its own name as a subsidiary of Oracle. The company was a provider of eCommerce software and related on-demand commerce optimization applications. ATG's products provided merchandising, marketing, content personalization, automated recommendations, and live-help services.[2]

History

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ATG was cofounded in 1991 by Jeet Singh and Joseph "Joe" Taisup Chung, both graduates of MIT. Between 1991 and 1996, ATG delivered consulting services for building Web sites.[citation needed]

Around 1998, ATG transitioned to a software company offering several products including an Application Server and an e-commerce platform. In 1999, ATG made its initial public offering on the Nasdaq stock exchange.[3]

Between 2000 and 2003, the company focused on commerce applications, business tools for content management, merchandising, marketing and analytics and shifted to industry standard application servers from IBM, BEA and JBoss. In 2004, the company acquired Primus Knowledge Solutions[4] in a disputed[5][6] acquisition that closed on November 1, 2004. The integration of the Primus applications onto the ATG Web marketing and ecommerce software platform was completed the following year, in 2005.

In 2006, ATG acquired eStara,[7][8] a provider of click to call, chat and call tracking solutions. in 2008, it acquired privately held CleverSet;[9][10] the transaction closed on February 6, 2008.

In 2010, ATG acquired privately held InstantService;[11][12] the transaction closed on January 12, 2010.

Later in 2010, Oracle Corporation reaches an agreement with ATG to start the acquisition process of ATG into Oracle. The announcement of the acquisition agreement was made public on November 2, 2010.[13] The acquisition was completed on January 5, 2011, for an estimated $1 billion, or $6.00 a share.[13]

See also

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References

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  1. ^ "Company Profile for Art Technology Group Inc (ARTG)". Retrieved October 21, 2008.
  2. ^ "Oracle and ATG". Oracle Corp. Retrieved January 27, 2012.
  3. ^ "ATG 55 lo res inside" (PDF). Media Corporate. Archived (PDF) from the original on December 8, 2021. Retrieved May 14, 2020.
  4. ^ Bednarz, Ann (August 16, 2004). "ATG Picks Up Primus". Networkworld.com. Retrieved August 8, 2011.
  5. ^ "Mitchell-Wright Technology Group, LLC Urges Art Technology Group Shareholders to Vote Against the Merger With Primus Knowledge Solutions, Inc". Business.cbs5.com. Archived from the original on April 6, 2009. Retrieved August 8, 2011.
  6. ^ "SaveATG.com at Archive.org". February 8, 2005. Archived from the original on February 8, 2005. Retrieved August 8, 2011.
  7. ^ Kurt Peters (September 19, 2006). "ATG to acquire eStara in cash-and-stock deal worth up to $48 million". Internetretailer.com. Retrieved August 8, 2011.
  8. ^ Bailor, Coreen (September 20, 2006). "ATG Will Acquire eStara". Destinationcrm.com. Archived from the original on July 24, 2011. Retrieved August 8, 2011.
  9. ^ "ATG buys CleverSet for $10 million". Techcrunch.com. January 22, 2008. Retrieved August 8, 2011.
  10. ^ "CleverSet selling out to ATG for 10 million". Blog.seattlepi.nwsource.com. January 22, 2008. Retrieved August 8, 2011.
  11. ^ "ATG buys InstantService for $17M". Techflash.com. January 12, 2010. Archived from the original on July 24, 2011. Retrieved August 8, 2011.
  12. ^ Gregory T. Huang, XCONOMY (January 11, 2010). "Seattle-based InstantService, a provider of live chat services, was acquired by Art Technology Group (NASDAQ: ARTG) of Cambridge". Seattlepi.com. Retrieved August 8, 2011.
  13. ^ a b Oracle buys ATG
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