Draft:Finology
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FINOLOGY - Social Science
1. The study of human value exchange
2. The study of money and human value exchange.
3. The study of the relationships between human beings and money.
4. The study of minds, brains, customs and behaviors with respect to money and the money forces.
5. The study of giving and receiving
6. The study of money and the forces it generates.
7. The theories or systems of “Finology.”
From Financial Planning 3.0 p. 11
Pretend you are developing a modern university. Naturally, you’ll consider the multitudes of potential subjects but especially the liberal arts classics. Now put each subject in a building block. Take the blocks for sociology, psychology and economics. Place sociology on the left and psychology on the right, then put economics on the left and on top of sociology.
| ECONOMICS | ????????????? |
| SOCIOLOGY | PSYCHOLOGY |
Question: What goes on top of psychology? For now, this space is blank but only temporarily. Rather, this blank space is essentially similar to the vacuum this chapter begins to fill – namely academic preparation and sustained education for those individuals open to enhancing and understanding their relationship with money.
The subject of Finology was identified by Dick Wagner, JD, CFP® and Jake Wagner, CDMP around 2008.
Initially the concept was shared in small financial planning communities and through the https://www.whatisfinology.org/ project.
The concept made its way to Australia where Graham Rich hosts the Finology Forum, which invests heavily in studying the social science of Finology as it relates to investment planning.
In Australia they break down the word to a mondegren of "Finance" and "Psychology." The fundamental difference between the American and Australian school of thought is that the American school of thought views Finology as an entire social science.
The concept of Finology is taught in the Life Planning Master's Degree program at Golden Gate University. Professors in the Kansas State University and Creighton University program are also familiar with the concept.
Kevin Keller, retired CEO of the Certified Financial Planning Board of Standards, once told Jake that, Finology should be a subject to be a Continuing Education topic.
References
[edit]- ^ Wagner JD CFP, Richard (2016). Financial Planning 3.0: Evolving Our Relationships with Money. Outskirts Press. Retrieved 25 May 2025.
- ^ Wagner, JD, CFP®, Richard (2016). Financial Planning 3.0 (1.1 ed.). Denver, Colorado: Outskirts Press (published 2017). pp. 11–16. ISBN 978-1-4787-7239-2.
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