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FightMND

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FighMND
Formation2014; 11 years ago (2014) in Melbourne
HeadquartersMelbourne, Australia
FieldsMotor neurone disease
EndowmentAU$155.78 million
Websitehttps://fightmnd.org.au/

FightMND is an Australian not-for-profit organisation focused on funding and promoting research into finding effective treatments and ultimately a cure for Motor Neurone Disease (MND), also known as Amyotrophic Lateral Sclerosis (ALS). It is one of Australia's most prominent charities dedicated to this cause and is well known for its annual Big Freeze fundraising campaign, held in conjunction with an Australian Football League (AFL) match at the Melbourne Cricket Ground.[1][2]

History and Background

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FightMND was co-founded in 2014 by Neale Daniher, a former AFL player and coach, alongside Dr. Ian Davis, an MND researcher and patient, and Pat Cunningham, a businessman and advocate. The organisation was launched after Daniher was diagnosed with MND in 2013. Determined to fight the disease not just for himself but for the thousands affected by it, Daniher became the public face of the campaign, inspiring widespread support across Australia.[3]

Motor Neurone Disease is a progressive neurological condition that attacks the motor neurons in the brain and spinal cord, leading to muscle weakness, paralysis, and eventually death. There is currently no known cure or effective long-term treatment, and the average life expectancy after diagnosis is 27 months.[4]

The Big Freeze

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One of FightMND’s hallmark events is the Big Freeze, an annual awareness and fundraising campaign launched in 2015. It is held during the King’s Birthday public holiday AFL match in June, typically between the Collingwood Football Club and Melbourne Football Club at the Melbourne Cricket Ground (MCG). The event is best known for the “Big Freeze Slide,” in which well-known Australian celebrities, sportspeople, and media personalities wear quirky costumes and slide into a pool of icy water before the match, symbolising the "freezing" effect that MND has on the body. [5]

The campaign is accompanied by the sale of blue FightMND beanies, which have become iconic symbols of support across the AFL community and beyond. Funds raised from the Big Freeze support clinical trials, research grants, and initiatives to improve the quality of life for people living with MND. [6]

Impact

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Since its inception, FightMND has raised AU$115.78 million for research and care.[7] Its efforts have significantly increased public awareness of MND in Australia, boosted funding for scientific research, and created a sense of solidarity and hope among patients and their families. The organisation collaborates with research institutions nationally and internationally to fast-track the development of new therapies.

Neale Daniher’s advocacy has earned widespread admiration, and he has received multiple honours, including being named a Member of the Order of Australia (AM) and Victorian of the Year, as well as being recognised for the 2025 Australian of the Year for his leadership in the fight against MND.[8][9]

References

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  1. ^ "Homepage". FightMND. Retrieved 2025-05-30.
  2. ^ "AFL Round 13 - Collingwood v Melbourne - Big Freeze at the 'G". www.mcc.org.au. Retrieved 2025-05-31.
  3. ^ "About FightMND". FightMND. Retrieved 2025-05-30.
  4. ^ Services, Department of Health & Human. "Motor neurone disease (MND)". www.betterhealth.vic.gov.au. Retrieved 2025-05-31.
  5. ^ "Big Freeze 11". FightMND. Retrieved 2025-05-30.
  6. ^ "Big Freeze 11 | Beanie unveiled". melbournefc.com.au. 2025-05-06. Retrieved 2025-05-31.
  7. ^ "Our Impact". FightMND. Retrieved 2025-05-30.
  8. ^ "2025 AUSTRALIAN OF THE YEAR AWARDS ANNOUNCED | Australian of the Year". australianoftheyear.org.au. 2025-01-25. Retrieved 2025-05-30.
  9. ^ "'Doing things he hasn't done before': Latest on inspirational Daniher; Simpson's fresh analysis unpacks Pies' 'DNA' — Best of 360". Fox Sports. 2025-05-28. Retrieved 2025-05-31.

See Also

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