SENE
| Company type | Fashion Tech |
|---|---|
| Industry | Retail |
| Founded | 2019 |
| Founders | Ray Li & Mark Zheng |
| Headquarters | , |
Areas served | U.S. |
| Products | Men's and Women's Custom Clothing |
| Website | senestudio.com |
Sene is an American online custom clothing brand headquartered in Los Angeles.
History
[edit]The company was initially started by Ray Li as a nights and weekend project while working full-time for brand consulting firm Interbrand. His cousin Mark Zheng joined in 2018 as a co-founder. After nearly going out of business, they pivoted the business and relaunched Sene in May 2019 with its first flagship product (The FlexTech Suit) on Kickstarter.[1] That fall, Sene launched its custom jeans program for women and men.[2]
The brand is headquartered in Los Angeles.
Sene is now also known for its made-to-order T-shirt program that is made in the United States.
Collaborations
[edit]In September 2020, Sene worked with former welterweight UFC interim champion Carlos Condit to design a custom denim collection.[3]
In November 2021, Sene partnered with Peloton instructor Emma Lovewell to design a custom denim collection.[4]
In May 2023, Sene partnered with actor and entrepreneur Ashley Tisdale to design a custom denim collection.[5]
References
[edit]- ^ "Sene's FlexTech Suit Looks Great, Is Actually Comfortable". The Inventory. Shep McAllister. 1 May 2019.
- ^ "Can't find jeans that fit? This startup will custom-make your next pair for you". Fast Company. 11 November 2019.
- ^ "UFC's Carlos Condit Makes Major Move". Heavy. 29 September 2020.
- ^ "Peloton Instructor Emma Lovewell Is Now Designing Jeans". Vanity Fair. 1 November 2021.
- ^ "Sene x Tisdale launch". Instagram. 11 May 2023.
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