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The Lean Startup

From Wikipedia, the free encyclopedia

This article is about the book. For the concept, see Lean startup.
The Lean Startup
The Lean Startup" by Eric Ries – A 2011 guide to innovative entrepreneurship.
AuthorEric Ries
LanguageEnglish
GenreBusiness, non-fiction, Entrepreneurship
PublisherCrown Business (USA)
Publication date
2011 (USA)
Publication placeUnited States
Media typePrint (hardcover)
Pages336 p. (US hardcover edition)
ISBN0307887898
OCLC770494142

The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses is a 2011 book by American entrepreneur Eric Ries. It introduces the lean startup methodology, a systematic approach for developing businesses and products that emphasizes rapid experimentation, customer feedback, and iterative design.[1]

Ries proposes that startups can accelerate product development by employing "just-in-time scalability." This approach involves releasing a minimum viable product (MVP) to early adopters, gathering feedback, and iteratively refining the product to better meet customer needs.[2]

Drawing from his experiences as a startup advisor, employee, and founder, Ries developed the lean startup methodology.[3][4] He attributed the failure of his first startup, Catalyst Recruiting, to a lack of understanding of the target market and an overemphasis on a singular product vision.[5][6][7]

He later worked at There, Inc., a virtual world platform.[5][6] In both cases, Ries identified a mismatch between product development efforts and customer needs, which informed his later work on the startup process.[1]

The methodology draws from principles of lean manufacturing and agile development. It emphasizes experimentation, customer feedback, and iterative design over detailed planning and intuition.[8][9]

The book references several companies that have applied lean startup principles, including Alphabet Energy, Dropbox, Wealthfront,[10] and General Electric (GE).[11]

Reception

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According to the publisher, The Lean Startup has sold over one million copies and has been translated into more than thirty languages.[12] It also appeared on The New York Times Best Sellers list.[13]

Ethan Mollick, an associate professor at the Wharton School of Business, has critiqued the book's emphasis on early customer engagement, suggesting that for emerging technologies, customers may not fully understand their needs. He also questioned the business model canvas's effectiveness, arguing that it may neglect a startup's unique hypotheses about the world. Nonetheless, Mollick endorsed the methodology's focus on rapid experimentation and iterative feedback.[14]

References

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  1. ^ a b Roush, Wade. Eric Ries, the Face of the Lean Startup Movement, on How a Once-Insane Idea Went Mainstream. Xconomy. July 6, 2011.
  2. ^ Patel, Mitul (April 16, 2020). "Book Review: The Lean Startup by Eric Ries". The Bookish Elf. Retrieved June 7, 2023.
  3. ^ Lohr, Steve. The Rise of the Fleet-Footed Start-Up. The New York Times. April 24, 2010.
  4. ^ Solon, Olivia. Interview: Eric Ries, Author Of The Lean Startup. Wired. January 17, 2012.
  5. ^ a b Loizos, Connie. “Lean Startup” evangelist Eric Ries is just getting started. Reuters. May 26, 2011.
  6. ^ a b Venture Capital: Eric Ries, author of "The Lean Startup". YouTube. November 21, 2009.
  7. ^ [https://livres-startup.fr/the-lean-startup.html Lean Startup: Adoptez l'innovation continue ]. Livres Startups. December 22, 2022.
  8. ^ "Book Review: The Lean Startup | Masood Entrepreneurship Centre | The University of Manchester". Masood Entrepreneurship Centre. Retrieved June 19, 2024.
  9. ^ "Understanding Lean Startup Methodology". Tech Empat. February 20, 2023. Retrieved June 19, 2024.
  10. ^ "The Lean Startup | Case Studies". theleanstartup.com. Archived from the original on January 16, 2018. Retrieved January 5, 2018.
  11. ^ "General Electric Wants to Act Like a Startup". Bloomberg.com. August 8, 2014. Archived from the original on March 15, 2016. Retrieved January 5, 2018.
  12. ^ Ries, Eric (October 17, 2017). The Startup Way: How Modern Companies Use Entrepreneurial Management to Transform Culture and Drive Long-Term Growth (Unabridged ed.). Random House Audio. ISBN 9780147523303.
  13. ^ "Hardcover Advice & Misc. Books – Best Sellers – October 2, 2011 – The New York Times". The New York Times. Archived from the original on January 27, 2017. Retrieved January 5, 2018.
  14. ^ "What the Lean Startup Method Gets Right and Wrong". Harvard Business Review. October 21, 2019. ISSN 0017-8012. Retrieved December 14, 2024.
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